Kanye West Drops ‘Mercy’ Vid For G.O.O.D. Music

Check out the star-studded visuals for the 'Cruel Summer' lead-in track.

Johnny Firecloudby Johnny Firecloud

Just a week after releasing the video for his smash track “No Church in the Wild” with Jay-Z, Kanye West is back with another visual conversation starter.

West is prepping an album release compilation from his G.O.O.D Music label, and the latest offering is the video for “Mercy,” the newest single off of the collaborative studio album “Cruel Summer”.

The song and video feature several rappers from West’s label — including West himself, Big Sean, Pusha-T and 2 Chainz. Cameo appearances a'plenty are included as well, from fellow G.O.O.D music artists Kid Cudi, CyHi the Prynce and Teyana Taylor.

The black-and-white video, directed by Nabil Elderkin, features the cast of artists together in a mostly empty parking garage, except for a Lamborghini Murcielago visible in the background.


The song “Mercy” was first released back in April on Good Friday.